Chief Commercial Officer, Bowery Farming
Katie Seawell is Chief Commercial Officer at Bowery Farming, the Modern Farming Company on a mission to reimagine farming from the ground up. Bowery is the largest vertical farming company in the United States, serving more than 850 grocery stores and major e-commerce platforms.
In her role, Katie spearheads efforts to build Bowery�s commercial presence in new markets and grow the business with existing customers. As part of this work, Katie drives market/channel strategy, product pipeline development, brand building and Bowery�s go-to-market playbook. Central to Bowery�s mission is creating an enduring brand that democratizes access to high quality, safe and delicious produce grown in a more sustainable way. In support of this objective, Katie also leads Bowery�s public policy and community impact work. She co-founded aGirlculture, a women�s development network at Bowery and serves as the group�s executive sponsor.
Previously, Katie spent 14 years at Starbucks, where she held a variety of senior leadership roles within brand, marketing and product. She has driven successful brand campaigns, developed complex go-to-market strategies and integrated marketing campaigns, and led product innovation. In these roles she was a member of Starbucks� U.S. Leadership Team. Most recently, Katie served as Senior Vice President of Siren Retail Operations where she helped lead the company�s efforts to re-imagine the coffee retail experience with the launch of Starbucks Reserve Roasteries, including market launches in Shanghai, Milan, New York City and Tokyo.